Carrotmob is an innovative group creating innovative ways for concerned individuals to come together and create real change in a lighthearted way, and I’m proud to say that I will be working with them and an awesome team of volunteers to create an event in New York City this fall!

What really excites me about Carrotmob is that it is about bringing people together for a shared, do-able goal that has a lot of impact. It’s somewhere between remembering to bring your reusable bags to the store and re-inventing our entire infrastructure and it also looks like a really good time.

This video explains what Carrotmob is about much better than I could so please check it out! I’ve started a Facebook group (search for Carrotmob NYC) which anyone can join to stay current on dates, events, and opportunities to get involved.

Carrotmob Makes It Rain from carrotmob on Vimeo.